Friday 18 December 2009

What will you read in 2010?

In the middle of the run up to Christmas it sometimes feels as though nothing will happen until we've reached the 'other side' of the holidays. In particular, if clients haven't decided to start a new project now, they probably won't pick up the phone until 1st working day of January, which in my experience has often been a frantically busy day. So a good way to think of this period if you're not currently busy on a project is as time to prepare and think about how to approach the market in the New Year, what new things you're going to try and how you're going to develop your skills and practice to make sure you get the best and most interesting projects.

On that note, there's been a lot of debate recently about whether the future lies in on-line news or if printed papers and magazines still have a place. I know a lot of people rely on industry magazines to keep up to date with developments and new ideas and I thought it would be interesting to get a view from you as to what publications (on-line and off-line) you rely on. We've done quite well in getting news about Skillfair consultants into the press this year and as part of our drive to support your own marketing so information on what you and your clients read would help us with that. If you have a few moments to fill in this very short survey we'll be able to give the Skillfair verdict on on-line/off-line and tell you which publications you should be aiming at for your own articles.

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